Corrected April 13
But a marketing agreement signed with WHPA competitor Forever Broadcasting will also provide exposure for the Pittsburgh Pirates Class AA farm club on its Central Pennsylvania stations, which include WALY-FM (103.9), WRKY-FM (104.9), and the three “Froggy” stations in the I-99/U.S. 220 corridor.
“We are mutually committed to building this relationship,” Curve General Manager Todd Parnell said in a prepared statement, “and we are looking forward to continuing this partnership for years to come.”
Forever also will receive sponsorship of the first base dugout at Blair County Ballpark in Altoona.
WHPA, a classic rock station and owned by Larry L. Schrecongost’s Vernal Enterprises, has been the Curve flagship since 2006.
Previously, the Curve’s flagship was Forever’s news-talker WFBG (1290).
Licensed to Gallitzin*, WHPA is carrying all of the Curve’s 142 games during the 2008 season, which opened April 3.