Surprises in the ratings
April 23, 2010
The March PPM readings are out and it looks like the more accurate readings are taking stations on a wild ride on the 12+ roster.
- WDVE (102.5) and KDKA-AM (1020) top the numbers. No surprise there.
- Coming in 3rd is WRRK (96.9) , followed by WKST (96.1) which has a slight edge on country WDSY (107.9) which long held the number 3 spot under the old diary books.
- Talker WPGB (104.7) was in third place in the February readings but has dropped to 6th place in the 12+ for March.
- The new KDKA-FM (93.7) is showing in the numbers for the first time with a 1 share and 20th place on the list. Give it time…
